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Playbook #12

Create a monthly content calendar

Generate a month of consistent content for all your channels from a simple theme.

The Challenge

You need to produce content regularly, but without a clear plan. Ideas come at the last minute, posts lack consistency, and some weeks remain empty while others are overloaded. Result: high effort for uneven impact, and difficulty maintaining a sustainable pace.

What this playbook brings you

In a few minutes, you generate a structured, balanced monthly content calendar aligned with your goals. You get a clear view of themes to cover, formats to use and publication pace, without improvisation or unnecessary overload.

"It's not the lack of ideas that blocks content creation, but the lack of structure."

When to use this capsule

  • Launch or relaunch of a content strategy
  • Lack of regularity in publications
  • Reduced marketing team or limited time
  • Need to better distribute formats and messages
  • Preparation of a month or quarter in advance

What you'll need

  • A realistic list of your active channels (blog, newsletter, LinkedIn, etc.).
  • A main theme for the month (a single priority topic).
  • A clearly defined tone (e.g. professional and direct, pedagogical and accessible).

This prompt works with all AI tools

Copy-paste this prompt into your tool

The Omnichannel Strategist
Act as an omnichannel content strategy expert.

Here is the context of my brand (optional – leave empty if generic):
[INSERT HERE: desired tone, target audience, or example title]

Generate a 4-week editorial calendar for the coming month, centered on the following main theme:
[INSERT YOUR THEME HERE]

Present the result in a table format with the following columns:
1. Week (1–4): specific theme of the week (derived from the main theme)
2. Blog: pillar article title or reference content
3. LinkedIn: expertise angle, opinion or feedback
4. Instagram: visual idea, carousel or Reel
5. Newsletter: main subject or link to flagship content

Constraints:
– Ensure thematic consistency: each channel must reinforce the weekly message.
– Align titles and angles with the provided tone.
– Vary content types (educational, practical, opinion, behind the scenes).
– Propose a realistic volume, sustainable by a small team.

Reminder: AI can make mistakes. Always review the content before sharing it.

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Less than 30 seconds

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